<urlset
    xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
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            <url>
                        <loc>https://samrauch.com/top-nav-desktop</loc>
            
            
            <lastmod>2024-10-07T21:27:22+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com/menu-icon-mobile</loc>
            
            
            <lastmod>2024-10-07T21:27:23+00:00</lastmod>
            <changefreq>always</changefreq>
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        </url>
            <url>
                        <loc>https://samrauch.com/site-menu-mobile</loc>
            
            
            <lastmod>2024-10-07T21:27:23+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com</loc>
            
            
            <lastmod>2026-02-08T22:31:34+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1622011011164545343230404977867/Tiger-Stripes-thumbnail.gif</image:loc>
                                            <image:caption>




&lt;h2&gt;Neiger Rhymes with Tiger&lt;/h2&gt;
&lt;br /&gt;


&lt;span class=&quot;ultrasmall&quot;&gt;A marketing video introducing clients to NeigerDesign’s approach, personality, and services, as well as how to say their name: Neiger rhymes with Tiger. See it on their website &lt;a href=&quot;https://www.neigerdesign.com/about&quot; target=&quot;_blank&quot;&gt;here&lt;/a&gt;.&lt;/span&gt;

&lt;b&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Promotional Video&lt;/span&gt;


 

&lt;/b&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1685851910524969203633343423691/play-with-your-food-thumbnail.gif</image:loc>
                                            <image:caption>

&lt;b&gt;

&lt;h2&gt;Play With Your Food&lt;br /&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;/b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;A brand identity for fictitious kitchen supply brand Play With Your Food, where cooking is a grown-up form of play and tools are your toys.&lt;/span&gt;&lt;b&gt;&lt;br /&gt;




&lt;span class=&quot;button-4-1&quot;&gt;Packaging Design&lt;/span&gt;
  
 

&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1985601468999816328610958271691/a-2.mp4</image:loc>
                                            <image:caption>




&lt;h2&gt;
Field Trip Pittsburgh&lt;br /&gt;
&lt;/h2&gt;&lt;br /&gt;&lt;span class=&quot;ultrasmall&quot;&gt;A social media campaign of short-form videos highlighting the weird and wonderful of Pittsburgh.&lt;br /&gt;


&lt;br /&gt;

&lt;/span&gt;&lt;b&gt;&lt;span class=&quot;button-4-1&quot;&gt;Social Media Video Campaign&lt;/span&gt;


&lt;br /&gt;

&lt;/b&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1987652090015362877806105322699/roam-still-thumbnail-2.mp4</image:loc>
                                            <image:caption>

&lt;h2&gt;Roam&lt;br /&gt;&lt;/h2&gt;&lt;br /&gt;&lt;span class=&quot;ultrasmall&quot;&gt;A prototype for a travel social media app allowing users to recommend their favorite restaurants, sightseeing spots, and other destinations in their home city to their circle of friends.&lt;/span&gt;&lt;b&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;App Prototype&lt;/span&gt;


&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I1987741832871879152563430614219/We-re-All-Gonna-Live-Thumbnail.mp4</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;We’re All Gonna Live&lt;br /&gt;&lt;/h2&gt;&lt;b&gt;&lt;br /&gt;&lt;/b&gt;&lt;/b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;In this short horror film, a young woman contends with a creature lurking in the dark outside her apartment. Official selection for 2024 Ovation Film Festival. &lt;br /&gt;

&lt;/span&gt;&lt;b&gt;&lt;b&gt;&lt;br /&gt;




&lt;span class=&quot;button-4-1&quot;&gt;Short Film&lt;/span&gt;&lt;/b&gt;&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/A1987745210599846257298298365131/We-re-All-Gonna-Live-Thumbnail-Still.jpg</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;We’re All Gonna Live&lt;br /&gt;&lt;/h2&gt;&lt;b&gt;&lt;br /&gt;&lt;/b&gt;&lt;/b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;In this short horror film, a young woman contends with a creature lurking in the dark outside her apartment. Official selection for 2024 Ovation Film Festival. &lt;br /&gt;

&lt;/span&gt;&lt;b&gt;&lt;b&gt;&lt;br /&gt;




&lt;span class=&quot;button-4-1&quot;&gt;Short Film&lt;/span&gt;&lt;/b&gt;&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1987772773392799800783551063243/In-The-Flesh-Highlight-short.mp4</image:loc>
                                            <image:caption>

&lt;h2&gt;In the Flesh&lt;/h2&gt;&lt;h2&gt;&lt;b&gt;


&lt;/b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;b&gt;&lt;br /&gt;

&lt;/b&gt;&lt;/span&gt;&lt;/h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;A title sequence for a hypothetical TV series, In the Flesh, about an alien parasite who has commandeered a human skin.&lt;/span&gt;


&lt;br /&gt;


&lt;span class=&quot;button-4-1&quot;&gt;TV Series Title Sequence&lt;br /&gt;

&lt;/span&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P1987774365143899177107050456267/In-The-Flesh-Highlight-Still001.jpg</image:loc>
                                            <image:caption>

&lt;h2&gt;In the Flesh&lt;/h2&gt;&lt;h2&gt;&lt;b&gt;


&lt;/b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;b&gt;&lt;br /&gt;

&lt;/b&gt;&lt;/span&gt;&lt;/h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;A title sequence for a hypothetical TV series, In the Flesh, about an alien parasite who has commandeered a human skin.&lt;/span&gt;


&lt;br /&gt;


&lt;span class=&quot;button-4-1&quot;&gt;TV Series Title Sequence&lt;br /&gt;

&lt;/span&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T2006139358763450526029444277451/mtb-gif-for-gallery.gif</image:loc>
                                            <image:caption>&lt;b&gt;&lt;h2&gt;“Hold My Beer” Bike Jerseys&lt;br /&gt;&lt;/h2&gt;


&lt;br /&gt;&lt;/b&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;span class=&quot;ultrasmall&quot;&gt;Custom mountain bike jerseys for the “Hold My Beer” biking club.&lt;/span&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Apparel Design



&lt;/span&gt;&lt;b&gt;&lt;b&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Product Photography&lt;/span&gt;&lt;/b&gt;&lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V2006228778045629003847524672715/wnur-merch-gif.gif</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;WNUR News Apparel&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;


&lt;b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/b&gt;&lt;/h2&gt;&lt;/b&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;span class=&quot;ultrasmall&quot;&gt;Custom apparel and stickers for WNUR News 89.3, a radio station in Evanston, Illinois. Tune in and find out!&lt;/span&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;

&lt;b&gt;&lt;b&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Apparel Design&lt;/span&gt;


&lt;span class=&quot;button-4-1&quot;&gt;Product Photography&lt;/span&gt;&lt;/b&gt;&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2292201662151932838812070438091/Highlight Reel - Short 1</image:loc>
                                            <image:caption>

&lt;h2&gt;Perdue Presents: Nugget Prom&lt;br /&gt;
&lt;/h2&gt;&lt;br /&gt;&lt;span class=&quot;ultrasmall&quot;&gt;What better way to amp up Perdue Chicken’s brand awareness with teens and families than offering kids the chance to win a chicken-nugget-themed prom for their school?

&lt;br /&gt;


&lt;br /&gt;


&lt;/span&gt;&lt;span class=&quot;button-4-1&quot;&gt;Brand Activation Pitch&lt;/span&gt; 

&lt;b&gt;&lt;span class=&quot;buttonsmallblueround&quot;&gt;Winner: One Club for Creativity’s Global All-Star Contest&lt;/span&gt;&lt;/b&gt;

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/work-1</loc>
            
            
            <lastmod>2025-04-05T19:30:15+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com/field-trip-pittsburgh</loc>
            
            
            <lastmod>2025-11-16T15:40:57+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1794419581930897648999488283851/Wholey&#039;s Fish Market - Field Trip Pittsburgh</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1794419839355211197616281085131/Pittsburgh Glass Center - Field Trip Pittsburgh</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B1794420385692430428672071296203/Arsenal Bowl - Field Trip Pittsburgh</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B1794421826346249097240633402571/412 Step - Field Trip Pittsburgh</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1794436124380687141366671860939/process-1.png</image:loc>
                                            <image:caption>

I landed on the write-in logo so it would be easy to apply the branding to other locations, should the project expand.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/X1794436124417580629514090964171/process-3.png</image:loc>
                                            <image:caption>

I started out pulling directly from classroom visuals like permission slips and notecards, but it felt stiff. So, I pivoted to visuals like field trip t-shirts and stickers as a reward for a job well done.

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I1794442438535162875482804053195/process-7.png</image:loc>
                                            <image:caption>To expand the design language, I went to the school supply section of the dollar store and pulled shapes and colors straight from it.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P1794449039905443837256654906571/Field Trip Pittsburgh Test 1</image:loc>
                                            <image:caption>

Early proof of concept. Per feedback, I decided to include more in-video information about the locations, cut down on camera movement, and expand the color palette. &lt;br /&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O2344770915070268990803922904267/Field Trip Pittsburgh Motion and Title Design Highlight Reel</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2344805490688130060154575250635/Field Trip Pittsburgh Highlight Reel 2</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/perdue-presents-nugget-prom</loc>
            
            
            <lastmod>2025-11-16T15:38:26+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H2272286697611231663743415084235/brand-language-01.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2272286697666571895964543739083/brand-language-03.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2272305224764662790594966578379/Perdue-Web-Scroll.mp4</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U2272358320304831309903026185419/brand-language-04.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W2272401038536887443534276453579/Poised-for-Virality-05.png</image:loc>
                                            <image:caption>Another AI-generated concept: life-size dino nuggets!</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H2272401038463100467239438247115/Poised-for-Virality-01.png</image:loc>
                                            <image:caption>Teens nationwide can purchase nugget boxes and bouquets to prom-pose to their dates,
whether or not their school wins the contest. (Images generated with the help of AI.)</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G2272401038481547211313147798731/Poised-for-Virality-02.png</image:loc>
                                            <image:caption>Maybe the prom court gets to wear nugget crowns with sauce scepters.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2272401038555334187607986005195/Poised-for-Virality-06.png</image:loc>
                                            <image:caption>&lt;div style=&quot;text-align: center&quot;&gt;What the prom looks like is up to the winning school’s vision; this is an AI-generated &lt;br /&gt;
mockup of a concept: nugget bouncy house, anyone?&lt;/div&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V2272401038499993955386857350347/Poised-for-Virality-03.png</image:loc>
                                            <image:caption>To promote the contest, Perdue’s signature Dino Nugget makes appearances &lt;br /&gt;
at high school football games nationwide
as an inflatable mascot suit.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J2272401038518440699460566901963/Poised-for-Virality-04.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Y2272401038573780931681695556811/Poised-for-Virality-07.png</image:loc>
                                            <image:caption>Plenty of photo ops will garner organic social media coverage in spades.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C2283551006639503125295831180491/Perdue Presents: Nugget Prom</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T2284172072412186773649149387979/Nugget Prom - Highlight Reel - Long</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D2292226554501980551734083445963/process-1-01.png</image:loc>
                                            <image:caption>We refined the strip club to a more high-school friendly event by translating the energy of a fun night out into the high-school-friendly package of prom. </image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q2292226554520427295807792997579/process-1-02.png</image:loc>
                                            <image:caption>This project began as a prompt to create a brand activation that was never before seen, so we started by going as crazy as possible before reeling it in. One of our early ideas was for a “chicken strip club”. This wasn’t gonna work for obvious reasons, but it did get our creative juices flowing.</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/neiger-rhymes-with-tiger</loc>
            
            
            <lastmod>2025-11-16T15:42:39+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N1621083712376999848138925925579/Tiger Stripes: Welcome to NeigerDesign</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1621149190865976911268503872715/storyboards.png</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;This was the storyboard I used to outline the script and shot list. To make our video stand out from videos on competitors’ sites, we incorporated both animation and video into a narrative instead of just showing a slideshow of work.&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1621973671652572965903924454603/mind-map.png</image:loc>
                                            <image:caption>

We brainstormed ways to equate the company to their tiger mascot 

– distinctive and adept at what they do. &lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D1796114304674154802881795187915/highlight reel long</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J2090754639001903051707882136779/moodboard-gif.gif</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;Early visual tests crafting the metaphor. I scoured Adobe Stock for tiger footage that showed tigers doing the onscreen text, like equating a tiger stalking prey to NeigerDesign keeping their eye on the ball. &lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B2090773851082941635395085133003/tiger-illustration-gif.gif</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;After some research, I picked a “digital collage” style to the video. For one, it seems to have some staying power in the video world, and secondly, it let me incorporate some existing assets we had -- like these collage tiger illustrations.&lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/hold-my-beer-jerseys</loc>
            
            
            <lastmod>2025-11-16T20:22:06+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2006093430484330917683150447819/jersey-design-04.png</image:loc>
                                            <image:caption>&lt;div style=&quot;text-align: left&quot;&gt;

One of the team members commissioned the jerseys as a surprise to the rest of the team, meaning I wasn’t able to ask for wider feedback on colors and layout. So, I wandered through the REI men’s section to get a bead on current trends in colors and graphics.

&lt;/div&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M2006096158444184770072772076747/process-1-02.png</image:loc>
                                            <image:caption>Early iterations on the back design, before I replaced the ace bandage—which was looking rather toilet-paper-y—with a broken bone.&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2006116443184944495896691991755/pete-mtb-jersey-back-02.png</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;I hand-drew the designs in Procreate before pulling them into Illustrator.&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H2006765153303637237605190591691/DSCF2344.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C2006765153377424213900028798155/DSCF2561.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F2006765657287132075423850292427/DSCF2468.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J2006765657231791843202721637579/DSCF2457.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z2006765657305578819497559844043/DSCF2477.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C2006770116197216084349247808715/DSCF2333.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W2006770116252556316570376463563/DSCF2546.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R2012746350560541554350185768139/DSCF2506.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O2012746350542094810276476216523/DSCF2311.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M2092775153787423174344799675595/jersey-design-05-condensed-small.png</image:loc>
                                            <image:caption>The front design, featuring the custom bike chain brush I designed to easily move and change the bike chain border.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/A2092775344600543872796401591499/pete-mtb-jersey-front-02-cropped-small.png</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/roam</loc>
            
            
            <lastmod>2025-11-16T20:39:15+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E1807187811944922162237379175627/Roam Add Location Flow</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1807188330593578538655132411083/Roam Explore Flow</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B1807188821941053685982749254859/Roam Profile Flow</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1807195318127999939464736793803/add-review-draft.png</image:loc>
                                            <image:caption>Early iterations of the “add review” flow we created for user testing.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U1807195318146446683538446345419/app-flow-sketch.jpg</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;I conducted surveys and interviews, then compiled them into a punch list of functions that we used to begin wireframing. &lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1807195318164893427612155897035/user-flow.jpg</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;Through surveys and interviews I conducted, we learned Gen Z researches their vacations by asking their friends for recommendations and by searching TikTok, avoiding rambling travel blogs and articles. So, we designed a user flow that was the best of both worlds.&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E1807218442911030509537513956555/branding.jpg</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;We built out a branding system that would spark joy and reflect the excitement of travel and sharing suggestions with friends.&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1829890102020188620480865101003/Roam Highlight Reel Long</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/play-with-your-food</loc>
            
            
            <lastmod>2025-11-26T20:38:21+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R1671558625662355455961687385291/header-1.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1671615054381604141996047590603/style-guide-01.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W1671615054436944374217176245451/style-guide-02.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1671615054492284606438304900299/style-guide-05.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P1671615054473837862364595348683/style-guide-04.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N1671615054455391118290885797067/style-guide-03.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z1671624964507476116904752702667/ad-spatula.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W1671624964323008676167657186507/ad-knife.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1671661037687361322217933890763/process-n.jpg</image:loc>
                                            <image:caption>Iterations of of the “somersaulting fork” logo. This was the logo that won out in user testing, with people quickly equating it with both cooking and play.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D1671859411980881634775380780235/package-c.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1671859412054668611070218986699/package-h.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1671859412036221866996509435083/package-f.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/A1687416972930359916374587073739/thumbnail-3.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1687416972911913172300877522123/thumbnail-2.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2093006126853475897168799982795/sketches.gif</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;I started brainstorming with the concept of cooking as a daily ritual, playing with religious imagery as well as staple flavors of many cusines. That led me to the idea of cooking as a critical outlet for creativity, which in turn led me to the idea of play.&lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/X2093032838329190438958245602507/early-illustrations.gif</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;Early illustration tests. I leaned towards ingredients rather than finished dishes to encourage users to decide for themselves what they’ll make, rather than picking up the tool with preconcieved notions of what to do with it.&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Y2095348899155967257294271669451/cardboard-tube-process.jpg</image:loc>
                                            <image:caption>

I was in Australia while I put this together, so this project was full of hurdles like not being able to find the cardboard tube packaging I wanted to use. (You take for granted knowing which stores sell what in your home country.) So, I made my own tubes with cardboard mailers. 

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/wnur-apparel</loc>
            
            
            <lastmod>2025-11-26T20:38:21+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J2006148186674187928619884733643/DSCF3177.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S2006148186692634672693594285259/DSCF3198-2.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L2006148186766421648988432491723/DSCF3476.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O2006148186581954208251336975563/DSCF3166.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/A2006148186729528160841013388491/DSCF3227-2.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L2006148186784868393062142043339/DSCF3498.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K2006204310911478934004385965259/WNUR-News-Merch-sketches.png</image:loc>
                                            <image:caption>I brainstormed beanies, stickers, and the sweater design on the same file to keep each design unique within a consistent system. </image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N2006207131215733619384022983883/sketch.png</image:loc>
                                            <image:caption>I start projects by providing clients a variety of directions to go. I present those directions as loose sketches, like these, to help clients focus on overall vibe rather than locking in on details of layout or color. </image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O2006208446062757705253443069131/wnur-sketchbook-1.jpg</image:loc>
                                            <image:caption>

A professor once told me the medium you brainstorm in shapes how the whole project looks, and I couldn’t agree more. I started these projects sketching by hand to keep things
loose and expressive.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/we&#039;re-all-gonna-live</loc>
            
            
            <lastmod>2025-11-26T20:49:25+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1644709802445863340983235896523/In The Flesh - Title Sequence</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1644718592171840510994904507595/We&#039;re All Gonna Live</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I1648214123167975523535873631435/we-re-all-gonna-live-storyboard.png</image:loc>
                                            <image:caption>I love film because of how much overlap there is with human-centered design

—

how do you get viewers to feel the way you want based on innate principles of human behavior? Because I had only a few days to film and zero budget, planning was key to make this happen. I storyboarded every shot, testing blocking as I went.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1802447927474649430600571937995/We&#039;re All Gonna Live Highlight Reel Long</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2093711655840054483868675466443/Hand-Image.jpg</image:loc>
                                            <image:caption>

 I created the practical effects on zero budget using corn syrup and food coloring to create fake blood, along with dish soap and coffee grounds to create a slimed-up monster hand.

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/in-the-flesh</loc>
            
            
            <lastmod>2025-11-26T20:39:18+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N1621083712376999848138925925579/Tiger Stripes: Welcome to NeigerDesign</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1644709802445863340983235896523/In The Flesh - Title Sequence</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1802511662100675485597687866571/In The Flesh highlight reel long</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N2092832228954371179456686712011/Alien-Moves-Reel.mp4</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;I focused on viscerally suggesting the creature’s unfamiliarity with a human body – tugging on the alien shape of an ear, muscles twitching as they navigate foreign body mechanics, and visuals suggesting the donning of a second skin.&lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V2092832228972817923530396263627/Typography-Reel.mp4</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;The typography continues to build the dark, alien world of the story. I built in large gaps between words and used a ghost-like font weight to further the sense of instability and discomfort.
&lt;/span&gt;</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/play</loc>
            
            
            <lastmod>2025-04-23T04:06:35+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;Mothman&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;

A handcrafted Mothman costume that I created to wear out for Halloween 

—

featuring a full range of visibility, light-up eyes, and my most lightweight construction yet!

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Costume Design&lt;/span&gt;&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1629185282179118499436601533643/bird-head.gif</image:loc>
                                            <image:caption>&lt;b&gt;

&lt;h2&gt;The Bird Head&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;A paper-mache costume helmet of a crow I created for Halloween. Yes, you can see out of it! A piece of fabric lets the wearer see out of the beak but hides their face from the outside. 

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Paper Mache Costume Head&lt;/span&gt;



  &lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B1673281878250677473478780904651/tiger-jumpsuit-thumbnail.gif</image:loc>
                                            <image:caption>&lt;b&gt;

&lt;h2&gt;Buena Suerte&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;A bespoke jumpsuit I created featuring hand-embroidered tiger patches.&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Hand-Embroidered Garment&lt;/span&gt;


&lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1687446672612593702448008520907/sam-post-it-notes-1.jpg</image:loc>
                                            <image:caption>

&lt;b&gt;

&lt;h2&gt;Post-It Note Drawings&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;

One-panel cartoons I make whenever I’m left to my own devices and leave around for friends and coworkers to find.&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Doodles on Post-It Notes&lt;/span&gt;




&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1804142987996237318178478482635/fish-thumbnail.jpg</image:loc>
                                            <image:caption>&lt;b&gt;

&lt;h2&gt;Glassblowing Etc.&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;

Fun fact, I’m a glassblower! Check out some of the critters I’ve made using glassblowing and lampworking techniques here.

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Glass Sculptures&lt;/span&gt;
 &lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E1804387026042567222087249028299/Don-t-You-Want-Me-thumbnail.jpg</image:loc>
                                            <image:caption>&lt;b&gt;

&lt;h2&gt;Illustration Gallery&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;


&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;I’ve been drawing since I could hold a pencil, and I still love it to this day. Here are some of my favorites. 

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Illustrations&lt;/span&gt; 
 &lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T2006172081073827997928864867531/smash-don-t-pass-thumbnail.png</image:loc>
                                            <image:caption>


&lt;b&gt;&lt;h2&gt;Smash, Don’t Pass&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;


&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;

An art installation made of duct tape teaching passerbys to kill invasive spotted lanternflies by gameifying the experience. 

&lt;/span&gt;&lt;/h2&gt;&lt;/b&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Interactive Art Installation&lt;/span&gt;&lt;b&gt;




&lt;/b&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W2006412770759407362448373834955/Absurdism Machine Highlight Reel</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;Absurdism Machine&lt;/h2&gt;


&lt;/b&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;

&lt;h2&gt;&lt;b&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;
A prototype vending machine that dispenses “absurdisms”, slips of paper featuring everything from fun facts to recipes to insults, to encourage playful interaction with friends and strangers. &lt;br /&gt;

&lt;/span&gt;&lt;/b&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Vending Machine Prototype&lt;/span&gt;&lt;b&gt;


&lt;/b&gt;

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N2317094753703417291727924618443/Mothman Highlight Reel Short</image:loc>
                                            <image:caption>

&lt;b&gt;&lt;h2&gt;Mothman&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;


&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;

A handcrafted Mothman costume that I created to wear out for Halloween 

—

featuring a full range of visibility, light-up eyes, and my most lightweight construction yet!

&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Costume Design&lt;/span&gt;&lt;/b&gt;

</image:caption>
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        </url>
            <url>
                        <loc>https://samrauch.com/play-1</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
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        </url>
            <url>
                        <loc>https://samrauch.com/mothman</loc>
            
            
            <lastmod>2025-05-09T15:07:57+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
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                    <image:loc>https://freight.cargo.site/t/original/i/G2317064449263125793160562992331/Mothman Highlight Reel Long</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/V2317066940071637833940189045963/Mothman-raw-26-Edit.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/K2317066940016297601719060391115/Mothman-raw-11-Edit.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/L2317066939997850857645350839499/Mothman-raw-6-Edit.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/K2319273653100551256039366059211/P1130486-Edit.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L2319273653045211023818237404363/P1130482-Edit.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/X2320836724161472467760803210443/mothman-process-02.jpg</image:loc>
                                            <image:caption>I had a bunch of felt left over after making the antennae, so I cut the feathers out by hand and glued them on to give the piece some texture

— a first for me, since I’ve just painted previous paper mache heads. (The antennae feathers are made from a felt “sleeve” that I sewed to fit over knitting needles.)</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/W2320836724124578979613384107211/mothman-process-01.jpg</image:loc>
                                            <image:caption>Everybody asks about the eyes, and this is the secret: glowing ball decorations from the dollar store! I always challenge myself to spend as little as possible on my costume each year, just to see what I can come up with within that constraint. I glued them into the frame with the battery compartments accessible from the inside.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2320836724179919211834512762059/mothman-process-03.jpg</image:loc>
                                            <image:caption>The basic frame with the paper mache completed and the mesh face fabric installed. I find paper mache to be an excellent building material for Halloween helmets, since it’s lightweight, decently durable, and super cheap.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2320836724198365955908222313675/mothman-process-04.jpg</image:loc>
                                            <image:caption>I built the frame using wire and duct tape structured around a cowboy hat, allowing for a comfortable internal fit. Learning from my mistakes on past helmets, I left space at the back to glue in a bag of dried beans as counterweight for the eyes, ensuring the head doesn’t slide down. </image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/buena-suerte-tiger-jumpsuit</loc>
            
            
            <lastmod>2025-04-23T04:06:36+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1673066382519411427032453866699/tiger-stencils.jpg</image:loc>
                                            <image:caption>I enlarged the drawings onto parchment paper, then used a lightbox to trace them onto fabric for embroidering.</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V1673077133078943400148330603723/embroidery-process.jpg</image:loc>
                                            <image:caption>This was three months of my life. I sewed all of the patches by hand with an embroidery hoop, then sewed them onto my jumpsuit. </image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U2143382722424013030791424763083/sketch-process.gif</image:loc>
                                            <image:caption>From sketch to pattern! I started this project thinking I’d paint the patches, doodling my favorite animals in different colors. Once I realized embroidery would be cooler (and more durable), I switched to a black-and-white color scheme. </image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B2143400761089214341740339913931/tiger-patches.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/Y2143435721764411205704172692683/tiger-jumpsuit-9.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/P2143435721782857949777882244299/tiger-jumpsuit-10.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2143435721709070973483044037835/tiger-jumpsuit-1.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2143435721727517717556753589451/tiger-jumpsuit-2.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R2143435721745964461630463141067/tiger-jumpsuit-4.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2143454637240251828215495255243/tiger-jumpsuit-5.jpg</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/smash,-don&#039;t-pass</loc>
            
            
            <lastmod>2025-04-23T04:06:36+00:00</lastmod>
            <changefreq>always</changefreq>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z1610910787621909982920891950283/smashed-lanternfly-prototype.jpg</image:loc>
                                            <image:caption>

With early ideas, we kicked around paper cutouts, washable paint, and this parchment paper sandwich of dead flies (it was as gross as it sounded), before we realized duct tape was the way to go: it would make our typography cheap and easy to install while also durable enough to withstand foot traffic. 

</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z2137069943503537747106786960587/lanternfly-type-making.gif</image:loc>
                                            <image:caption>

Keeping in mind the blocky visual style duct tape affords, we selected a typeface and an illustration style that was reminiscent of old arcade games such as Space Invaders to nudge people towards a playful attitude. &lt;br /&gt;

</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I2137069943485091003033077408971/ideas-generation.gif</image:loc>
                                            <image:caption>

We went with “Smash, Don’t Pass” because it was punchy and had a strong call to action, all while leveraging the humor of the euphemism to be memorable and inspire playful interaction.&lt;br /&gt;

</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K2137072455820953377831750198475/install-2.jpg</image:loc>
                                            <image:caption>We installed the type in early September, when new students are abound and lanternflies are out in full force. </image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/S2137088095394854182484929930443/smash-6.png</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/P2137088095302620462116382172363/smash-3.png</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/K2137088095413300926558639482059/smash-7.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/X2137088095376407438411220378827/smash-5.png</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/Q2137088095431747670632349033675/smash-8.png</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/O2137091920917533676519163159755/smash-1.png</image:loc>
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        </url>
            <url>
                        <loc>https://samrauch.com/glassblowing-etc-</loc>
            
            
            <lastmod>2025-04-23T04:06:36+00:00</lastmod>
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                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/X1804134787938881208366336828619/Hot Glass Highlight Reel</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/R2143177146226458436845674161355/24.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/I2143177146041990996108578645195/5.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/O2143177146097331228329707300043/14.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/X2143177146115777972403416851659/15.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/I2143177146060437740182288196811/9.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/J2143177146134224716477126403275/16.jpg</image:loc>
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                    <image:loc>https://freight.cargo.site/t/original/i/M2143727598379336759099273766091/1.jpg</image:loc>
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        </url>
            <url>
                        <loc>https://samrauch.com/illustration-gallery</loc>
            
            
            <lastmod>2025-04-23T04:06:36+00:00</lastmod>
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                    <image:loc>https://freight.cargo.site/t/original/i/F1804151818950687492930994955467/10-8-2021-sam-rauch-don-t-you-want-me-1.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Don’t You Want Me?&lt;/b&gt;

Inspired by the lyrics of “Don’t You Want Me?”, by the Human League, two

 ex-lovers encounter each other in a convenience store of a grungy urban near-future. (1/3)

&lt;/div&gt;

</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D1804151818969134237004704507083/10-8-2021-sam-rauch-don-t-you-want-me-2.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Don’t You Want Me? &lt;/b&gt;

Inspired by the lyrics of “Don’t You Want Me?”, by the Human League, two ex-lovers encounter each other in a convenience store of a grungy urban near-future. (2/3)

&lt;/div&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V1804151818987580981078414058699/10-8-2021-sam-rauch-don-t-you-want-me-3.png</image:loc>
                                            <image:caption>&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Don’t You Want Me?&lt;/b&gt; 

Inspired by the lyrics of “Don’t You Want Me?”, by the Human League, two

ex-lovers encounter each other in a convenience store of a grungy urban near-future. (3/3)&lt;/div&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1804158797593778250212595459275/Don-t-You-Want-Me-b.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R2143209680730534494308149748939/9-25-2021-sam-rauch-siren-4.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Wavelength &lt;/b&gt;In December of 1900, two lightkeepers vanished from their lighthouse on Eliean Mor off the coast of Scotland. Sure, it may have been a rogue wave... but perhaps there was something else in the water. (4/4)&lt;br /&gt;
&lt;br /&gt;
&lt;/div&gt;</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K2143209680693641006160730645707/9-25-2021-sam-rauch-siren-2.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Wavelength &lt;/b&gt;In December of 1900, two lightkeepers vanished from their lighthouse on Eliean Mor off the coast of Scotland. Sure, it may have been a rogue wave... but perhaps there was something else in the water. (2/4) &lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;/div&gt;

</image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2143209680675194262087021094091/9-25-2021-sam-rauch-siren-1.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Wavelength &lt;/b&gt;In December of 1900, two lightkeepers vanished from their lighthouse on Eliean Mor off the coast of Scotland. Sure, it may have been a rogue wave... but perhaps there was something else in the water. (1/4) &lt;/div&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Y2143209680712087750234440197323/9-25-2021-sam-rauch-siren-3.png</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: left&quot;&gt;&lt;b&gt;Wavelength &lt;/b&gt;In December of 1900, two lightkeepers vanished from their lighthouse on Eliean Mor off the coast of Scotland. Sure, it may have been a rogue wave... but perhaps there was something else in the water. (3/4) &lt;/div&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z2143242567807230032581285373131/Oculus.jpg</image:loc>
                                            <image:caption>&lt;b&gt;Oculus &lt;/b&gt;When I lived in Chicagoland, I biked by this house all the time, and the strange design of the upstairs windows  fascinated me. I always thought  it would be the perfect home for a family of witches.&lt;br /&gt;
&lt;br /&gt;
 </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S2143247493881107708201077564619/Halloween_Party_Flyer.jpg</image:loc>
                                            <image:caption>&lt;b&gt;Halloween Party Poster &lt;/b&gt;I love Halloween, so I always try hard to make it an occasion. This was my party poster from 2023. </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S2143255689732606169207441450187/Dinner-Thief-no-border.jpg</image:loc>
                                            <image:caption>&lt;b&gt;No Ma’am!  &lt;/b&gt;My sister’s cat likes to sit on the table while she cooks. When she thinks she can get away with it, she’ll slowly reach out her paw towards the prize. &lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
</image:caption>
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        </url>
            <url>
                        <loc>https://samrauch.com/the-bird-head</loc>
            
            
            <lastmod>2025-04-23T04:06:36+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1629125926773242054939620140235/bird-ig-7.png</image:loc>
                                            <image:caption>

The helmet pre-paint, once I’d sculpted the eyes with modeling clay and done the final layer of paper mache. The whole thing came together for less than ten bucks. </image:caption>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Y1629125926791688799013329691851/bird-ig-8.png</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;This was my first helmet build, so there was a lot of trial and error. I learned that balancing the helmet is critical: because of the beak, this helmet would tilt downwards without weight added to the back.&lt;br /&gt;&lt;/span&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1629125926754795310865910588619/bird-ig-6.png</image:loc>
                                            <image:caption>

I started with a plastic costume helmet as a base, then built out the structure using slats thatI harvested from an old set of window blinds, duct tape, and twine.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K2137368035656645216566757287115/crow-head.gif</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N2137385215422995711525239645387/bird-1.png</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/post-it-note-drawings</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1687436236016645863868700288203/sam-post-it-notes-1.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1687440996604782454240104932555/post-it-note-2.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1687440996586335710166395380939/post-it-note-1.jpg</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/absurdism-machine</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U1626899536233490325387543307467/absurdism-dispenser--11.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z1626899536251937069461252859083/absurdism-dispenser--13.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1626899536215043581313833755851/absurdism-dispenser--9.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1626899536141256605018995549387/absurdism-dispenser--8.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1626900390612888843319135954123/absurdism-dispenser-hallway-9.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1626908248833630523219576612043/absurdism-dispenser-hallway-12.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U1626914193979437806849838277835/absurdism-dispenser-14.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/B1626988356974163843551802418379/website-process-3.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1626988356734356170593578247371/website-process-1.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1626988357029504075772931073227/website-process-6.png</image:loc>
                                            <image:caption>

&lt;span class=&quot;caption&quot;&gt;We fitted the machine with a receipt printer and loaded it with a roll of pre-printed absurdisms. My partner Elise programmed the printer to dispense a set length of paper each time the button is pressed.&lt;/span&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1626988357011057331699221521611/website-process-5.png</image:loc>
                                            <image:caption>

Testing out a draft with a full-scale printout. We made the signage immersive at low and high levels of interaction. So, while users can get the full experience in just a few seconds, users with a bit more time can dive into the world of the machine through its unorthodox labeling.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L1626988356955717099478092866763/website-process-2.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1626988356992610587625511969995/website-process-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/X1627548962971296842564703085771/Absurdism Machine Highlight Reel</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L1628630712473155252252857066699/sketchbook-1.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1628630712676069437063662134475/sketchbook-2.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/U2143506133207901483947205584075/idea-generation-2.gif</image:loc>
                                            <image:caption>

We picked a vending machine since they’re easy to use and everyone knows what they &lt;i&gt;think &lt;/i&gt;they’re gonna get, making it all the weirder to get an absurdism instead of a soda can. We drew inspiration from Japanese vending machine graphics to grab attention.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O2143506133115667763578657825995/idea-generation-1.gif</image:loc>
                                            <image:caption>

The machine was inspired by Darko Suvin’s concept of “cognitive estrangement”—that presenting familiar things in an unfamiliar way forces us to reconsider our assumptions —and the simple fact that absurdity is funny. We looked for an everyday interaction we could subvert to introduce humor, such as a printer, a photobooth, or a coffee machine.&lt;br /&gt;

</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/about-me-1</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com/about-me</loc>
            
            
            <lastmod>2025-05-13T04:38:09+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/V1673408451415242714884123911371/nice-to-meet-you.gif</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1985465874528848815844235666635/highlight-gif_8.mp4</image:loc>
                                            <image:caption>

&lt;div style=&quot;text-align: right&quot;&gt;&lt;a class=&quot;button-4-2&quot; href=&quot;motion-showreel&quot; rel=&quot;history&quot;&gt;See full Motion Showreel&lt;/a&gt;&lt;br /&gt;&lt;/div&gt;

&lt;br /&gt;</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/resume</loc>
            
            
            <lastmod>2025-04-12T18:30:18+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com/motion-showreel</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D1610770873384649009219919668427/smash-3.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/I1610770873439989241441048323275/smash-6.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1610770873421542497367338771659/smash-5.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1610770873458435985514757874891/smash-8.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1985477400146779789940633101515/Sam Rauch Motion Showreel</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/valentine&#039;s-card-2026</loc>
            
            
            <lastmod>2026-02-14T19:55:21+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z2771707505852823143568564806859/Let&#039;s Swap Stories 01</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M2772664165437467046615292568779/ADC-Awards-May-2025.jpg</image:loc>
                                            <image:caption>2025 ADC Awards</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E2772664165455913790689002120395/Sam-Morning-Buzz-May-2025---for-web.jpg</image:loc>
                                            <image:caption>We were treated to seats at the Morning Buzz show each day!</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G2772664165474360534762711672011/Young-Ones-1.jpg</image:loc>
                                            <image:caption>My amazing team - Neha Tatavarthi, Me, Marc Smith Jr., Cora Veltman, and Kari Llanos</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P2772667152389607693887018886347/One-Show-May-2025---for-web.jpg</image:loc>
                                            <image:caption>2025 One Show, hosted by Leslie Jones!</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K2772688153620353986663633118411/Ray-Labels-024-08.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J2772688453878007274434004772043/Mamma-Mia---playbill-02.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H2785880504496399875229421397195/Assembly-02.jpg</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/archive</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
        </url>
            <url>
                        <loc>https://samrauch.com/don&#039;t-you-want-me</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1610751158390026743989210965195/smash-4.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1804158797593778250212595459275/Don-t-You-Want-Me-b.jpg</image:loc>
                                            <image:caption>2/3</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/S1804158797612224994286305010891/Don-t-You-Want-Me-c.jpg</image:loc>
                                            <image:caption>3/3</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1804158797575331506138885907659/Don-t-You-Want-Me-a.jpg</image:loc>
                                            <image:caption>1/3</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1804404195736995452800316204235/Wavelength-C.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1804404195718548708726606652619/Wavelength-B.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R1804404195755442196874025755851/Wavelength-D.jpg</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/T1804404195700101964652897101003/Wavelength-A.jpg</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/work-everything-archive</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1622011011164545343230404977867/Tiger-Stripes-thumbnail.gif</image:loc>
                                            <image:caption>

&lt;b&gt;Tiger Stripes: Welcome to NeigerDesign 

&lt;/b&gt;Video Production, Motion Graphics&lt;br /&gt;



</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1622014955059981558258830927051/smash-don-t-pass-thumbnail.png</image:loc>
                                            <image:caption>

&lt;b&gt;Smash, Don’t Pass &lt;/b&gt;Branding, Typography, Experience Design

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1627552913470667435981148513483/Absurdism Machine Highlight Reel</image:loc>
                                            <image:caption>&lt;b&gt;Absurdism Machine &lt;/b&gt;Experience Design, Branding, Physical Prototyping</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L1636584996184125497375157642443/Be What Makes You Happy thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;Be What Makes You Happy (Campaign)&lt;/b&gt; Branding, Motion Design, Kinetic Typography</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1644702629484770511245218669771/In The Flesh thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;In the Flesh&lt;/b&gt; Video Production, Cinematography, Typography</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1644703544683084240197202994379/We&#039;re All Gonna Live Thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;We’re All Gonna Live&lt;/b&gt; 

Video Production, Directing, Cinematography, Editing

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1685851910524969203633343423691/play-with-your-food-thumbnail.gif</image:loc>
                                            <image:caption>

&lt;b&gt;Play With Your Food&lt;/b&gt; Branding, Package Design

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/E1794892070137433546698013271243/Field Trip Pittsburgh highlight reel - short</image:loc>
                                            <image:caption>&lt;b&gt;Field Trip Pittsburgh&lt;/b&gt; Video Production, Motion Design, Branding&lt;br /&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1807190712695427753064370791627/Roam Thumbnail Small</image:loc>
                                            <image:caption>&lt;b&gt;Roam &lt;/b&gt;Branding, UX/UI design, HTML, CSS</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/work-(test-zone)</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1622011011164545343230404977867/Tiger-Stripes-thumbnail.gif</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/J1622014955059981558258830927051/smash-don-t-pass-thumbnail.png</image:loc>
                                            <image:caption>



&lt;br /&gt;
&lt;b&gt;&lt;h2&gt;
Smash, Don’t Pass&lt;br /&gt;&lt;/h2&gt;&lt;h2&gt;


&lt;span class=&quot;ultrasmall&quot;&gt;&lt;br /&gt;A prototype for a travel social media app allowing users to recommend their favorite restaurants, sightseeing spots, and other destinations in their home city to their circle of friends.&lt;br /&gt;

&lt;/span&gt;&lt;/h2&gt;&lt;br /&gt;

&lt;span class=&quot;button-4-1&quot;&gt;Experience Design&lt;/span&gt;


&lt;span class=&quot;button-4-1&quot;&gt;Branding&lt;/span&gt;
  &lt;span class=&quot;button-4-1&quot;&gt;Placemaking&lt;/span&gt;
  
  

&lt;/b&gt;

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1627552913470667435981148513483/Absurdism Machine Highlight Reel</image:loc>
                                            <image:caption>&lt;b&gt;Absurdism Machine &lt;/b&gt;Experience Design, Branding, Physical Prototyping</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/L1636584996184125497375157642443/Be What Makes You Happy thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;Be What Makes You Happy (Campaign)&lt;/b&gt; Branding, Motion Design, Kinetic Typography</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/H1644702629484770511245218669771/In The Flesh thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;In the Flesh&lt;/b&gt; Video Production, Cinematography, Typography</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1644703544683084240197202994379/We&#039;re All Gonna Live Thumbnail</image:loc>
                                            <image:caption>&lt;b&gt;We’re All Gonna Live&lt;/b&gt; 

Video Production, Directing, Cinematography, Editing

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/O1685851910524969203633343423691/play-with-your-food-thumbnail.gif</image:loc>
                                            <image:caption>

&lt;b&gt;Play With Your Food&lt;/b&gt; Branding, Package Design

</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/C1807190712695427753064370791627/Roam Thumbnail Small</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/M1985465874528848815844235666635/highlight-gif_8.mp4</image:loc>
                                            <image:caption>&lt;b&gt;Motion Showreel&lt;/b&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1985601468999816328610958271691/a-2.mp4</image:loc>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://samrauch.com/be-what-makes-you-happy</loc>
            
            
            <lastmod>2025-04-05T19:30:16+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1636510119152829855523869549771/Be What Makes You Happy thumbnail</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R1636513428461823190870010356939/Be What Makes You Happy (PSA Video)</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/K1636575722858305690993883866315/stickers-and-tattoos-1.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1636575722968986155436141176011/tattoos-mockup-1.png</image:loc>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/F1636575722950539411362431624395/stickers-mockup-2.png</image:loc>
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